Posts tagged marketing
Twitter – An Amazing Music Marketing Tool
Mar 31st
Both big and small bands/individuals are taking advantage of twitter, which is an amazing status by status update client. It’s simple – all you do is tell twitter what you are doing at the moment and in turn it broadcasts it to all your followers. Now you can follow band members inside of your favorite band. Scary? Yeah, maybe a little bit..because when you tell people your going to Starbucks on 5th avenue don’t be surprised if you get bombarded with stalkers and maybe even paparazzi. Twitter is amazing if you know how to use it correctly and if your fans are on it. It’s one of the best and most simple music marketing tools there is. Best of all its free. It strips all your social networks features down into just status. HOWEVER, I’ve seen bloggers stop making blog post and musicians stop practicing at band practice because they are too busy telling others what they are doing. Is it a productivity issue? Maybe, but that depends on how much you use Twitter.
Who do you know on Twitter?
5 Ways to Make Your Music Grow
Aug 26th
This article is assuming you have a solid recording, do you? If not you shouldn’t be in a major rush to get one. Make sure that you have all your songs layed out exactly how you want them before you rush to the studio to pay money for a sub-par recording. It’s important that everyone in your band is on the same page when it comes to wanting to grow beyond the limits of your town, state, and eventually country.
1. Social Networking
Yeah, We are positive you’ve heard this before, but it’s not about where your music is at its about how hard your pushing it. Are you adding 100-150 friends a day? Did you know that most major record labels will ask you how many friends you have on MySpace, how many plays you have, and other questions about your social stats. I know for some it seems hard to believe that, but it is 200% true. The Labels want to make sure people like your music and that the band is marketable. Some social networks that would be good to promote your bands music on are MySpace, Facebook, Buzznet, Purevolume, YouTube, and many others. The good thing about social networks is that they are all free! How’s that for convenient when your scraping gas money to get to the next city and amaze more fans?
2. Give Away Free Stuff
What’s this guy talking about, free stuff? I can’t afford that…SELL SELL SELL. It is so powerful to give away free stuff and to partner with small companies. Let me give you an example: Kyle from the band Neverset called us right before a tour they were going on and asked to help them out by making some wristbands for them. They agreed to let us put our website on the back and their logo on the front of the wristbands. They did not sell these wristbands, they threw them out after every live show, and guess what you seen when you went to our website? A Neverset banner linking to their MySpace. That is just one example of something you could do. It’s important that when your giving away free stuff that it is unique and has your website on it. This way people can get back to you, instead of thinking what was that cool band that came to town??
3. Get a Manager – Now we are talking big leagues… Not really. A manager comes in handy because while your making the music and working on your live performance your manager is making connections that will get your name out. More >
Easiest way to distribute your music – TuneCore
Aug 7th
It may take you months to get approved to distribute your music on places like iTunes and Amazon… then again maybe not. It all depends on how much money your willing to dish out. TuneCore has already established connections with iTunes, Rhapsody, Napster and other big online music stores. If your confident that your music will sell, than why not pay the money to get it out there..right? It only makes sense.
Click here to visit the TuneCore Website.
Know of other cool ways to distribute your music? Let us know…Comment below!
Reverb Nation – A great way to give your music some reach.
Jul 22nd
Whether your in a band or a fan you need to head over to reverbnation.com. Kyle made a post the other day “What Record Labels Look For!” and this post will further teach you how to use applications like Reverb Nation and others to make you shine when you present to record labels.
The coolest thing about Reverb Nation is that it tracks all of your stats in depth. I’m not just talking about plays, i’m talking about where your banner is at and how many people are spreading the word about you actively. See the screen shot below:
As you can see it breaks your stats into 4 catagories Listeners, Fans, Street Teamers, and Promoters. If you stick with it, you’ll find out that there is nothing in this world that is more amazing than people that want to be part of your streat team and help spread the word about your band.
Once you get your music uploaded to Reverb Nation, fans who have the facebook or MySpace application can easily add your songs to there profile.
Even though this all sounds like cake, there still is a lot of work involved, and step one would be to start assigning who will be doing what within your band. Maybe one day someone will add friends on myspace and the next someone will work on Reverb Nation.
I’ve only touched on a few of the things you can do with Reverb Nation, please comment and subscribe!
How To Get Your Music On iTunes – Market Your Music
Jul 14th
A lot of bands and musicians still do not know how to put their music on iTunes. You do not have to have a label to be on iTunes, but you do have to be serious and have a decent recording. Have these two traits? Click on the image below or click here to get started with iTunes.
We will be telling you more good ways to market your music and get your bands name out to the people that count. Stay Tuned.
In A Band? Check This Out…
Mar 14th
Fan Reach is one of the best ways to market your music. You can basically have people sign up for your updates through popular sites like MySpaceand then send them right to their email whenever you have exciting news. This is an especially cool interface for spreading the word about the new EP you might have coming out soon. I’d def. look into this!
